Google launches AI Plus subscription in India to take on ChatGPT Go with new pricing and added features
Google has launched its AI Plus subscription in India with refreshed pricing and expanded benefits, setting up direct competition with ChatGPT Go. The new plan offers upgraded AI capabilities, priority access and enhanced productivity tools for Indian users.
Google has officially rolled out its AI Plus subscription service in India as part of its broader push into the consumer AI market. The subscription aims to offer users more powerful AI tools including faster responses, priority access during peak usage and additional features integrated across Google’s apps and services.
The move comes at a time when AI adoption is rising quickly in India and competition among global tech companies is intensifying. Google’s AI Plus is positioned directly against ChatGPT Go, bringing premium AI functionality to everyday users at an accessible price point.
The plan includes access to Google’s advanced AI models that support enhanced reasoning, improved writing assistance, image generation and more precise coding support. Users will also gain better performance in tasks such as document summarisation, email drafting and translation inside Google Workspace apps.
Google is also emphasising productivity enhancements. AI Plus subscribers will experience faster processing speeds and early access to upcoming features as Google continues integrating AI deeper into Android, Search and Workspace.
Industry observers say the launch signals Google’s intention to strengthen its position in India’s rapidly expanding AI ecosystem. The competitive pricing is expected to attract large numbers of students, professionals and small businesses who rely on AI tools for daily workflows.
With both Google and OpenAI expanding aggressively in India, consumers now have multiple powerful AI platforms to choose from. Google’s AI Plus rollout marks another major milestone in the tech sector’s race to capture India’s growing AI-focused user base.
About the Author
